Design & Development Process
Explore
Through a targeted interview and exploration process, we establish the communication goals that needs to be achieved. We then develop the Project Blueprint that accounts for every detail of the project. The Project Blueprint is a working document that ensures that everyone is clear on all the requirements before the work begins, thus defining the scope of the project.
Design
Once the plan has been defined, we start with the design process. A series of design ideas, called "comps" will be presented. These comps will serve as the starting point that will be used to fine tune the visual aspects of the project.
Develop
This step takes the finished design and turns it into a printed piece or a website. For web projects, we also add usability testing to the mix.
Deliver
When we're done building all the pieces, we deliver to the client. In the case of a printed piece, this involves working with the printer to produce the piece; with web projects, this step involves launching the website—moving the site from our testing location to it's final location.